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Seoul Mobilty Show 2023 Image

Seoul Mobilty Show 2023 Image

GENESIS MOTOR SHOWGENESIS MOTOR SHOW

SEOUL MOBILITY SHOW 2023SEOUL MOBILITY SHOW 2023

Kintex Exhibition Hall 1, Ilsan
THU, MARCH 30TH ~ SUN, APRIL 9TH, 2023
Kintex Exhibition Hall 1, Ilsan
THU, MARCH 30TH ~ SUN, APRIL 9TH, 2023

FUTURING MOBILITY

Find out about our unique Korean design interpretation and pioneering position in luxury EV presented at the 2023 Seoul Mobility Show. Our X TRILOGY concepts exhibition offers a glimpse into the future of mobility.Find out about our unique Korean design interpretation and pioneering position in luxury EV presented at the 2023 Seoul Mobility Show. Our X TRILOGY concepts exhibition offers a glimpse into the future of mobility.

Seoul Mobilty Show 2023 video Thumbnail

Seoul Mobilty Show 2023 video Thumbnail

Genesis In Seoul Mobility Show 2023
Hero & Core Zone

Seoul Mobilty Show 2023 Core Zone Special Exhibition Image

Seoul Mobilty Show 2023 Core Zone Special Exhibition Image

Core Zone Special Exhibition

Step into the world of sustainable luxury and Korean aesthetics at the Core Zone. The breathtaking GIWA objet is suspended from the ceiling and made from 900 eco-friendly recycled acrylics in a beautiful GIWA navy color. Surrounding it is a digital window that seamlessly merges traditional Korean windows and a modern media wall. Immerse yourself in the innovative design and meticulous craftsmanship that embodies the Genesis brand.Step into the world of sustainable luxury and Korean aesthetics at the Core Zone. The breathtaking GIWA objet is suspended from the ceiling and made from 900 eco-friendly recycled acrylics in a beautiful GIWA navy color. Surrounding it is a digital window that seamlessly merges traditional Korean windows and a modern media wall. Immerse yourself in the innovative design and meticulous craftsmanship that embodies the Genesis brand.

2023 red dot award logo

2023 RED DOT AWARD2023 RED DOT AWARD

Genesis Core Zone was awarded Winner of the ‘Brands & Communication Design’ discipline.

Seoul Mobilty Show 2023 Core Zone Special Exhibition Image

Seoul Mobilty Show 2023 Core Zone Special Exhibition Image

Vehicle Display Zone

TerraceTerrace

Experience the full lineup of Genesis Electrified models : the GV60, Electrified GV70, and Electrified G80.

OUR DEDICATIONOUR DEDICATION

"Now, electric powertrains have given us the perfect scenario in which to enjoy nature, and propelled the brand to create vehicles with even greater emotional resonance."

Luc Donckerwolke, Chief Creative Officer (2022)

Experience Zone

Seoul Mobilty Show 2023 X Trilogy Design Gallery Image Seoul Mobilty Show 2023 X Trilogy Design Gallery Image
Seoul Mobilty Show 2023 G90 Sound Tech Experience Image Seoul Mobilty Show 2023 G90 Sound Tech Experience Image
Seoul Mobilty Show 2023 Genesis Privilegee Image Seoul Mobilty Show 2023 Genesis Privilegee Image

The Design Gallery showcased the creation of the Genesis X TRILOGY, as well as digital art depicting the Genesis X Convertible driving through the four seasons of Korea. Visitors were able to witness firsthand the meticulous design process that went into creating the X TRILOGY and experience the stunning visuals that celebrate the natural beauty of Korea.

Guests were invited to experience the Beosonic Sound technology* of Bang & Olufsen, allowing for intuitive sound customization in select Genesis vehicles. ** Beosonic Sound-the equalizer was represented by emotion words, allowing for customized sound based on desired mood - warm, cool, energized, or calm - and enhancing the overall sensory experience of driving a Genesis.${'genesis.common.p2.close.tooltip' @ i18n}

The space presented flagship privilege services for Genesis G90 and G90 Long Wheelbase owners, offering an exclusive look at the luxurious amenities and personalized experiences that define the Genesis ownership experience.

Hospitality AreaHospitality Area

Genesis Tea SelectionGenesis Tea Selection

Guests at the Genesis Tea Selection event experienced a unique hospitality experience inspired by the Korean tea ceremony culture. The event showcased the theme of 'Gyeongchip' and provided a memorable opportunity to explore Korean traditions through tea.

Genesis Owner LoungeGenesis Owner Lounge

Genesis owners with a Fob-Key or PLCC Card were able to unwind and relax in the exclusive Genesis Owner Lounge during the event. A comfortable space to recharge and take a break from the excitement of the show, just for Genesis owners.

Genesis Tea-Sellection Image Genesis Tea-Sellection Image
Genesis Owner Loung Image Genesis Owner Loung Image

Seoul Mobilty Show 2023 Gift & SNS Event Image

Seoul Mobilty Show 2023 Gift & SNS Event Image

Event

Gift & Social Media EventGift & Social Media Event

During the gift and social media event, lucky Genesis owners at the Genesis Owner Lounge received a unique and sustainable parking plate made from recycled Nappa leather. Those who shared their experience on social media received a complimentary tea-coaster, while a lucky few also won a pair of luxurious driving shoes crafted from Genesis Nappa leather.

Seoul Mobilty Show 2023 Test Drive Program Image

Seoul Mobilty Show 2023 Test Drive Program Image

Genesis Drive

Test Drive ProgramTest Drive Program

Customers who had pre-booked online were able to experience a thrilling test drive on both a high-speed, long-distance course (weekdays only) and a short course.